
The effontery
. With so much uncertainty about the coming months, it is little wonder that many organisations are diversifying, branching out and adding strings to bows that were previously left unstrung. Which is why we applaud investment bank Goldman Sachs for thinking about the long-term stability of its organisation and launching its own font.
That’s according to The Verge, at least, which recently reported on the bank’s surprising pivot to digital calligraphy. Dubbed Goldman Sans, French for Goldman without, the name has a certain succinct oxymoronicity that we at Feedback find refreshing.
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But the news doesn’t end there. The font, which resembles a sort of socially distanced Calibri with oddly flaccid lower-case ‘l’s, is free for all to employ, provided it isn’t used to disparage Goldman Sachs. Forgive us while we make a quick call to our art editor to double-check what font èƵ uses these days…
Pi-eyed
Our thanks to Perry Bebbington for picking up the gauntlet Feedback threw down some weeks ago, when reporting on a highly inefficient way of calculating the value of pi. We challenged readers to do the opposite: namely, to come up with a way of defining pi to more digits than are required in the definition itself (for instance, 22/7 gets you pi to three figures so doesn’t quite do the job).
“You can represent pi precisely using only 2 digits,” writes Perry. “All you have to do is set your number base to pi then pi itself becomes 10.” That wins 12 points from us, Perry – sadly, we can’t remember which number base that is supposed to be in.
Botchicelli
! The restoration of religious iconography doesn’t ordinarily fall within Feedback’s purview, but forget about that for a moment – it happened again! Eight years after a Spanish fresco of Jesus was restored by what we will politely call an enthusiastic amateur, a 17th-century painting of the Immaculate Conception has received the same treatment.
The saintly face of the Virgin Mary has been given an uncanny, emojified flatness, with her eyes – instead of looking upwards at her creator – pleading with the viewer to be rescued. The Times quoted a Spanish restoration specialist as saying that terrible restorations were “far more common than you might think”. Oh goody – bring on the next one!
Back in time delivery
It has been a good long while since Feedback’s attention was last directed towards absurdities generated by well-meaning algorithms in the retail industry, a drought we are now delighted has come to an end. A reader has contacted Feedback to let us know of the difficulties they encountered trying to order a canoe from Amazon. “The item is only in stock on the 4th July,” writes the reader, “but if you choose Premium Delivery, they will start up the Time Machine and get it to you on the 1st of July!!” The cherry on the cake? The reader’s name: Duncan Purchase.
Possibly improbable
Two weeks ago, to our lasting shame and chagrin, we used the nonsense phrase “more than probable” in describing a hypothetical event. Feedback correspondent Bob Mays is gentle but firm in his written reprimand.
“What numerical probability should I understand by that? How does it compare to my favourite ‘quite possible’?” he asks. “Do we need a lookup table for all the words and phrases that describe a level of probability?”
That might be helpful, Bob, although it is less than certain (but quite possibly more than unlikely) that we might nonetheless reoffend.
Jargon busters
On the subject of verbal abuse, our metaphorical mailbags are idiomatically heaving with examples of words and phrases whose habitual misuse grates upon your ears. The epicentre of everyone’s frustration appears to be the word epicentre, which appeared in practically every email we received.
This unanimity of annoyance reminds Feedback of how everybody in the world claims their least favourite word is moist, a statistically improbable result that makes us want to have a word with whoever is programming reality. But back to epicentre. As Larry Stoter rightly points out, the epicentre of an earthquake isn’t the point at which it begins, but the spot on the planet’s surface directly above it.
Valerie Stevens suggests that “journalists seem to think that an epicentre is a centre somehow more extreme and that this is a way of emphasising the concept of ‘central’. ” I think you may have put your finger on the epinub of the problem here, Valerie – we will be having a word with the rest of the editorial staff as soon as possible.
Real GOATs
Thank you also to the many, many members of the nominative determinism brigade (we should print T-shirts) who wrote in to say that a 20 June article on how “Goat milk could make cheaper cancer drugs” featured lead researcher Goetz Laible.
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