鈥淧art Of The Red鈥� (detail) by Anish Kapoor, 1981. Bonded earth, resin, pigment. Photographed at the 鈥楥olour after Klein鈥� exhibition, Barbican Art Gallery, London, UK
鈥淧art Of The Red鈥� by Anish Kapoor, 1981. Bonded earth, resin, pigment. Photographed at the 鈥楥olour after Klein鈥� exhibition, Barbican Art Gallery, London, UK
It may be nothing more than an association with big skies and the open seas, but beholding the colour blue makes you more creative. Juliet Zhu at the University of British Columbia in Vancouver, Canada, compared the effects of red and blue on people鈥檚 behaviour. While red tended to sharpen the memories of her undergraduate volunteers, blue helped to unlock their imaginations. For example, when they were given toy parts in either blue or red, the toys that the volunteers constructed in blue were rated as much more creative than those made with red ().
More: Eight ways to boost your creativity
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